Sunday, August 5, 2012

Reebok CrossFit 5th Avenue


Coming soon, to a street corner (5th Ave and West 37th) near you, in Manhattan, Reebok CrossFit 5th Avenue. Brought to you by the creative forces that produced the Empire State building WOD, and the owners of RCF Miami Beach. Scheduled to open to the public in mid-August, the 10,000 sq ft facility is in the final stages of construction.

In my humble opinion, this gym will be a game changer on the CrossFit landscape of New York City. New York City has a thriving crossfit community, but I believe this facility has the potential to take it to a whole new level. Located in the prime retail location of Fifth Ave and West 37th St. The sidewalk traffic alone will be unrivaled in the level of exposure it will provide for the sport we all know and love. The first of its kind, the concept will incorporate a stand- alone Reebok retail store in conjunction with a full functioning gym. While the gym itself will be located on the basement level, a 2000 sq ft Reebok retail store will be featured at street level.

The full details regarding the layout and features of the gym are still being held close to the vest by Owners/ Coaches Nathaniel Forster and Michael Alfaro. I have been told that it will have one of the largest pull up rigs ever seen by mankind (provided by upcoming fitness equipment provider Rhinoco). In addition to that it will feature a staffed treatment room with hot/ cold therapy as well as an ART therapist. There are also rumors of a VIP section of the gym to be exclusively available for the Reebok sponsored athletes of NYC.

For all my New York friends, keep an eye on the RCF 5th Ave website for specifics regarding the Grand Opening.   It's sure to be one hell of an event. 


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